New branding for city ok’d

THE STANTON CIVIC CENTER complex (OC Tribune photo).

Stanton will proceed with its efforts to improve the city’s image after the city council voted 5-0 on Tuesday night in favor of an agreement with HUB Ltd. to assist in the design of the city’s official logo, branding and message.

The deal will cost no more than  $85,000, that money coming from the COVID-era federal American Rescue Plan Act.

Also in the deal, HUB will develop a “tagline” (or marketing motto), documents templates, design for wayfinding signs and a strategic communications plan.

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